Once you have your own website, you want to make sure all of your branding is consistent. One thing musicians often overlook is having a custom email address. This one small detail can really make a difference. Here’s how:
1. Custom Only to You
An example of a custom band email address is email@example.com. Since you own the domain (.com), nobody else can use it for their website or email accounts. Anything custom allows you to set yourself apart.
Free email providers like Gmail are saturated, and finding a professional name can be challenging. Many artists have to settle on something like firstname.lastname@example.org, which can make you look unprofessional.
2. Take It To the Next Level
It makes a bigger impact if you hand someone a business card with a custom email instead of one that ends with @yahoo, @aol, or even @gmail. This extra step shows people that you take your career seriously enough to cover all the fine details.
3. Stay Organized
With custom emails, you can set up an account for each member of your band, and even for different team members like booking@, manager@, press@, etc. This is a great way for your band to stay connected and organized.
4. Get Better Email Results
Many organizations block free email accounts to try to block spam. A custom email address is more likely to get through filters and into your recipient’s inbox. It's also easily recognized by the recipient so they can make sure it’s whitelisted to receive mail from you.
So you’re sold on the idea, but don’t know how to get started? No problem, this is the easy part! With Pink Couch Music Studios, we can set that up for you! Give us a call at 972-489-1667 to set up your music marketing consultation.
Custom email addresses start as low as $24.95 per inbox, per year. To give a little more perspective, Google Apps custom emails are $60 per year, per inbox.
Plenty of Storage
Each inbox gives you 25GB of storage, and you can attach files up to 50mb each. Plenty of space for all your booking forms, band correspondence, and notifications.
Syncs to your devices
Set up your email address on your mobile device, and it'll sync your emails, as well as your calendars, contacts, and tasks.
With your custom email account, you can also set up a calendar to share with the rest of your band. It’s a great way to keep track of rehearsals or gigs, and you can even set reminders for your band mates.
Custom email accounts are hosted on premium email servers to give you best-in-class security, reliability, and spam filtering.